Why Negotiation Beats ALL

Marshall Wilkinson
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Teaches the Art and Science of Negotiation
Former Construction Executive and Entrepreneur with over $2.5 Billion in contracts teaches the Art and Science of Negotiation. The Most important superpower on the planet.
Strategies, tactics and mindset to help you get more out of what you want in your everyday life and business.
(4) Weeks of LIVE Classes with Marshall on ALP Platform (video/zoom).
Starting April 28, 2025. 7:00PM EST.
Every Monday evening.
You'll Learn
The Negotiation Mentality
Negotiate for Mutual Success
Control with Strategic Calm
Close The Deal with Strength
About this class
As a Construction COO and Contract Negotiator, Marshall Wilkinson has led billion-dollar public works projects across New York City—and negotiated the largest damage-for-delay settlement in the city’s history.
Now, he’s teaching you the high-level communication frameworks and field-tested negotiation strategies he’s used to win in the most demanding construction, legal, and business environments on the planet.
Whether you’re closing a deal, leading a team, managing clients, or making life work on your terms—Marshall will show you how to control the frame, apply professional pressure, and walk into any room with leverage.
Learn how to lead conversations with clarity, protect your value, and get what you came for—without chasing.
Because in business and in life, you’re always negotiating. It’s time you start winning.

AJ Hoover - CEO Beau Monde Builders
I've been with Marshall for almost 4 years. He's changed my mindset, skillset, life and business and is more than just a mentor. There is nobody that teaches the real world stuff he teaches and how he teaches it.
Lead Every Conversation.
Close Every Deal.
You’re One Decision Away From Total Control at the Table.
You're enrolling in an elite, 4-week Masterclass taught by Marshall Wilkinson—Contract Negotiator, Entrepreneur, and the man behind the largest delay claim payout in the history of New York City construction.
Inside, you’ll learn how to:
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Control the conversation before it begins
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Use pressure professionally—not manipulatively
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Frame deals so clearly, they become inevitable
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Handle objections with calm authority
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Follow up with precision and power
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And close without chasing, ever again
“Most people walk into negotiations hoping to win.
I’ll show you how to walk in already in control.”
— Marshall Wilkinson

You’re about to gain a $1M skillset for $2,500.
You don't get what you deserve in life, you get what you negotiate. In this LIVE April Masterclass starting April 28 @ 7PM EST
$2,500.00 USD
💼 Module Breakdown:
Week 1: Frame Control
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The science of setting the frame
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The one sentence that changes every conversation
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Posture vs. Persuasion
Week 2: Pressure Applied Professionally
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How to lead without chasing
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How to apply pressure without manipulation
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Objection handling through control, not defense
Week 3: Tactical Language & Word Tracks
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Ironclad closing phrases
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Conversation control tools
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Silence, tone, and timing
Week 4: Follow-Up & Deal Flow Mastery
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10-Day Follow-Up Blueprint
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Turning “Maybe” into “Yes”
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Owning the client relationship without begging
Foundational ALP Education and Training

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ALP - BEYOND FEAR
"Beyond Fear" is a powerful, on-demand audio experience that helps you diagnose, disarm, and master fear—so you can move forward with clarity, courage, and control.
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You’re about to gain a $1M skillset for $2,500.
You don't get what you deserve in life, you get what you negotiate. In this LIVE April Masterclass starting April 28 @ 7PM EST
$2,500.00 USD
Keep in Contact With Marshall
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